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  • Opere 34 With the issue 34 D'Apostrophe continues working on the art direction, the graphic design and the layout of the three-monthly Tuscan architecture magazine. The monographic issue deals with themes about the relationship with the city, architecture and territory. A relevant topic that, in the issue, deepens aspects related to the smart cities introduction on the regional territory correlating them with experiences of international cultural panorama.

    editor: Guido Incerti
    art direction: D'Apostrophe
    client: Fondazione Professione Architetto
    publisher: Pacini Editore
    cover: Marco Goran Romano         March 2013 Editorial Design, Graphic Design, Illustration
  • Opere 33 With the issue 33 D'Apostrophe continues working on the art direction, the graphic design and the layout of the three-monthly Tuscan architecture magazine. The monographic issue deals with themes about the relationship with the city, architecture and territory. A relevant topic that, in the issue, deepens aspects related to the architecture after earthquakes introduction on the regional territory correlating them with experiences of international cultural panorama.

    editor: Guido Incerti
    art direction: D'Apostrophe
    client: Fondazione Professione Architetto
    publisher: Pacini Editore
    cover: Ray Oranges         February 2013 Art Direction, Editorial Design, Illustration
  • AT'12 D'Apostrophe designed the exhibition identity and graphics, communication and the catalogue of the Premio AT12, first edition of the prize for the best architecture on the Florentine District. The prize was divided into five categories (New Construction - Restoration - Exhibition and Interior design - Landscape Architecture - Debut) and was judged by an authoritative jury which includes Carmen Andriani as President as well as Pierpaolo Tambourines (a founding member of Baukuh), the New York architect Joseph Grima (Director of Domus) and sociologists Leonardo Chiesi. The exhibition of the selection of the winning entries, selected and mentioned was held at the "Sala delle Carrozze" of "Palazzo Medici Riccardi" in Florence in November 2012.

    art direction and design: D'Apostrophe
    client: Fondazione Professione Architetto, ANCE-Firenze, Ordine degli Architetti di Firenze, Provincia di Firenze
    publisher: Pacini Editore         November 2012 Branding, Exhibition Design, Graphic Design
  • SMUD D'Apostrophe designed the catalog that collects the results of the eight workshops based on "Wellness Design, comfortable, safe, usable" topic, organized by the Industrial Design Degree course of San Marino University - IUAV. It emphasize our relationship with objects, systems and services that we daily come in contact with. The modern conditions put us forward a double demand: to one side the need to feel secure as regards the present rough conditions, on the other side the will of reach a well-being condition, both physical and mental. The visual system refers to the first interface of 1.0 Macintosh system, that represents the archetype of a "new" way of conceive design. Usable, comfortable and safe, that is the first example of modern user-friendly design.

    client:
    - Università degli Studi della Repubblica di San Marino
    - Università IUAV di Venezia

    editor:
    - Massimo Brignoni
    - Fiorella Bulegato

    editing:
    - Alessandra Bosco
    - Marianna Calagna
    - Ester Maria Greco

    translations
    - Olga Barmine

    graphic design:
    - D'Apostrophe

    photos
    - Marianna Calagna

    printing:
    - CTS Grafica

    publisher:
    - Editrice Pliniana         November 2012 Editorial Design, Graphic Design, Illustration
  • Opere 32 With the issue 32 D'Apostrophe continues working on the art direction, the graphic design and the layout of the three-monthly Tuscan architecture magazine. The monographic issue deals with themes about the relationship with the city, architecture and territory. A relevant topic that, in the issue, deepens aspects related to the image of the architecture introduction on the regional territory correlating them with experiences of international cultural panorama.

    editor: Guido Incerti
    art direction: D'Apostrophe
    client: Fondazione Professione Architetto
    publisher: Pacini Editore
    cover: Laurie Elie         October 2012 Art Direction, Editorial Design, Illustration
  • Restart! Italia! Editorial and graphic design of the report of the Task Force on startup established by the Italian Ministry of Economic Development.

    client: Ministry of Economic Development
    agency: Lcd
    creative direction: Gianni Sinni
    editorial design: D'Apostrophe
    illustration: Laurie Elie         September 2013 Editorial Design, Graphic Design, Illustration
  • Opere 31 With the issue 31 D'Apostrophe continues working on the art direction, the graphic design and the layout of the three-monthly Tuscan architecture magazine. The monographic issue deals with themes about the relationship with the city, architecture and territory. A relevant topic that, in the issue, deepens aspects related to the "borderline" landscapes introduction on the regional territory correlating them with experiences of international cultural panorama.

    editor: Guido Incerti
    art direction: D'Apostrophe
    client: Fondazione Professione Architetto
    publisher: Pacini Editore
    cover: Bomboland         July 2012 Art Direction, Editorial Design, Illustration
  • L'imbroglio energetico D'Apostrophe realized three artworks for the collection of 38 infographics concerning the energy swindle. The volume, the first of the new book's series "Atlanti Civili", contains tables illustrating in a clear and direct way the current energy system to provide the reader with a complete and effective than what is happening in Italy - and the world - and what are the future prospects. The approached topics for D'Apostrophe were those specific in "Waste, energy recovery or loss of life?" and "Energy and pollution".

    publisher: Nuovi Mondi
    curators: Cristiano Lucchi and Gianni Sinni         June 2012 Editorial Design, Graphic Design, Illustration
  • Opere 30 With the issue 30 D'Apostrophe continues working on the art direction, the graphic design and the layout of the three-monthly Tuscan architecture magazine. The monographic issue deals with themes about the relationship with the city, architecture and territory. A relevant topic that, in the issue, deepens aspects related to the underground buildings introduction on the regional territory correlating them with experiences of international cultural panorama.

    editor: Guido Incerti
    art direction: D'Apostrophe
    client: Fondazione Professione Architetto
    publisher: Pacini Editore
    cover: Gloria Pizzilli         April 2012 Art Direction, Editorial Design, Illustration
  • Opere 29 With the issue 29 D'Apostrophe continues working on the art direction, the graphic design and the layout of the three-monthly Tuscan architecture magazine. The monographic issue deals with themes about the relationship with the city, architecture and cultural infrastructures. A relevant topic that, in the issue, deepens aspects related to the cultural buildings introduction on the regional territory correlating them with experiences of international cultural panorama.

    editor: Guido Incerti
    art direction: D'Apostrophe
    client: Fondazione Professione Architetto
    publisher: Pacini Editore
    cover: Jonathan Calugi         February 2012 Art Direction, Editorial Design, Illustration
  • Autopsia della politica italiana D'Apostrophe realized three artworks for the collection of 38 infographics concerning the Italian political costs. The volume, the first of the new book's series "Atlanti Civili" ("Civil Atlases"), contains tables illustrating in a clear and direct way all the unwarranted advantages and the excessive spendings of the Italian political class, the unnecessary local authority costs and the State burdens towards Vatican, and convey understandably the meaning of data, numbers, statistics and percentages. The approached topics for D'Apostrophe were those specific in "Consultancies and boards of directors", "Berlusconi and taxes" and "Corruption and Judiciary".

    publisher: Nuovi Mondi
    curators: Cristiano Lucchi and Gianni Sinni         November 2011 Editorial Design, Graphic Design, Illustration
  • Ex.t / Cersaie 2011 D'Apostrophe goes on the development of the new identity for the young italian brand that during Cersaie 2011 presents a new collection of young, ironic and colored products. It's just on this features that the design of the space and the communication are developed. A series of compositions have been realized, in which the objects are "textured" on strongly colored background.

    client: Dex spa
    art direction, visual and exhibition design: D'Apostrophe
    mounting: Sipario
    printing: Stampa Baldesi
    shopping bag: Plastimec         September 2011 Art Direction, Graphic Design, Exhibition Design
  • Opere 28 With the issue 28 D'Apostrophe continues working on the art direction, the graphic design and the layout of the three-monthly tuscan architecture magazine. The monographic issue deals with themes about the relationship with the city, architecture and religions. A relevant topic that, in the issue, deepens aspects related to the islamic buildings introduction on the regional territory correlating them with experiences of international cultural panorama.

    editor: Guido Incerti
    art direction: D'Apostrophe
    client: Fondazione Professione Architetto
    publisher: Pacini Editore
    cover: Giorgio Fratini         September 2011 Editorial Design, Graphic Design, Art Direction
  • San Marino Design Workshop Eight workshops based on "Wellness Design, comfortable, safe, usable" topic, organized by the Industrial Design Degree course of San Marino University - IUAV. It emphasize our relationship with objects, systems and services that we daily come in contact with. The modern conditions put us forward a double demand: to one side the need to feel secure as regards the present rough conditions, on the other side the will of reach a well-being condition, both physical and mental. D'Apostrophe, wich was entrusted the task of designing the event's corporate identity, has developed the visual system referring to the first interface of 1.0 Macintosh system, that represents the archetype of a "new" way of conceive design. Usable, comfortable and safe, that is the first example of modern user-friendly design.

    client:
    - Università degli Studi della Repubblica di San Marino
    - Università IUAV di Venezia

    scientific responsible:
    - Alberto Bassi

    scientific coordination:
    - Massimo Brignoni
    - con Alessandra Bosco e Riccardo Varini

    coordination and communication:
    - Fiorella Bulegato feat. Andrea Bastianelli

    visual and exhibit design:
    - D'Apostrophe
    - feat. Marianna Calagna e Ester Greco

    web development:
    - Pietro Costa         July 2011 Exhibition Design, Graphic Design, Editorial Design
  • Opere 27 Art direction and editorial design of Opere, Italian magazine about architectonic Tuscan culture. With issue 27 starts the restyling of the magazine, that has been reset for an user more design conscious. Local topics of this numbers are compared with national and international realities. This issue faces a very important Florentine topic, the zero volume architecture, told by D'Apostrophe towards a graphic and illustrative system that reminds to old tridimensional poster typography.

    editor: Giulio Incerti
    art direction: D'Apostrophe
    client: Fondazione Professione Architetto
    publisher: Pacini Editore         May 2011 Art Direction, Editorial Design, Illustration
  • Ex.t New corporate identity's development for the young brand that expanded his own design offer from the bathroom area to the whole home sector. D'Apostrophe has dealed primarily with the realization of the new press campaign in charge of launch the new Ex.t identity. The base idea was that of creating an ideal background – the Doll House – a total white double volume wherein put on the colored and playful objects of the new Spring/Summer Collection 2011. At the same time, all the others communication media has been adapted, for example the catalog, a wide suggestive brochure – inspired by life –, the institutional website and a video in stop motion.

    client: Dex spa
    art direction and graphic design: D'Apostrophe
    shooting: industrial Foto
    printer: Emmeci Grafiche
    web development: Stralanchi Design         April 2011 Art Direction, Graphic Design, Web Design
  • Ex.t / Milan Design Week 2010 With the presentation of the new bathroom collection 2010, D'Apostrophe extends its collaboration from the product development and the set up of the expositive space, to the communication of the young italian brand. In order to refurbish the brand image, which was using an institutional and stereotyped communication from the bathroom scene, D'Apostrophe proposed an illustration system giving life to the products, creating and ideal city composed by the silhouette of the new objects.
    The illustration has been applied to all the communication tools (press release, magazine, folder and postcards) reaching out to the mounting of a whole wall in the showroom entrance in via Tortona.

    client: Dex spa
    visual and exhibition design: D'Apostrophe
    panels print: Pintatutto
    mounting: Sipario
    printing: Stampa Baldesi
    shopper: Plastimec         April 2010 Exhibition Design, Graphic Design, Editorial Design
  • Identità Dinamiche D'Apostrophe designed the corporate image of the event and publication on the results of the design workshop “Cantieri La Ginestra”for the new identity of the cultural system of the City of Montervarchi.
    The central theme of the workshop was the “dynamic identity” and, following this assumption, the publication has sought to adapt to the topic through a “alive” cover that reveals a pattern only if and when the editorial product is moving ... only when you open it.
    The layout has sought to interpret the identity of the selected project – design by Lorella Pierdicca and Francesco Zorzi – as a result of the workshop.         January 2011 Graphic Design, Editorial Design
  • La Casa del III Millennio The exhibition "La Casa del III Millennio", held in Prato during December 2009, has been the result of a research path on the "house system" territorial potential, starting with the selection, through a public contest, of architects and designers that will work close quarters with Prato CNA's firms. The aim was that of drive the creatives in finding alternative solutions both for the envelope and the components of the house, those have to be durable and hand-crafted, created from the production wastes to design luxury products, planned around the human being to ease life and daily actions, or simply to get excited. The seven winners and the projects selected by the exhibition's scientific committee were developed with the companies during a workshop coordinated by Frits Van Donged with the perspective of a united mounting vision of the III Millennium House. The exhibition's fitting and visual system concept has been developed following the idea of sustainability and materials recycle. So was born the idea of an installation composed by a T-shirt on the facade of Palazzo Pacchiani, Historical Prato building housing the event, or that of create the intern of an oneiric cathedral whose space has been defined by arcades and cypress columns. The catalog, as well as the whole fitting visual system, have been realized through a visual system similar to the idea of the future artifact and the natural geometry, emphasized by the employment of a chromatic palette expressly composed, and by materials of contemporaneous workmanship but sustainable.

    exhibition
    client: CNA - Artigianato Pratese
    curator: Salvatore Re
    exhibition design: Frits van Dongen - CIE
    with: D'Apostrophe
    press office and coordination: Re.publique
    visual design: D'Apostrophe

    catalogue
    curators: Donatello D'Angelo and Flores Zanchi
    editing: Re.publique
    photo: Grandangolo Photo Studio
    graphic and layout design: D'Apostrophe
    printing: Baroni&Gori
    translation: Odile C. Delos-Embleton (B.A.)         December 2009 Exhibition Design, Graphic Design, Editorial Design
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All works © D'Apostrophe 2011. Please do not reproduce without the expressed written consent of D'Apostrophe, via Baccio Bandinelli 34r, I-50142 Firenze, p.iva 05979890489.